Friends,
After much thought and careful consideration, I’ve made the difficult decision not to renew Vigueur’s lease at the Carolina Mall. While our time here has been incredibly rewarding, I’ve realized that the current structure doesn't fully align with our brands vision. This decision wasn’t easy. The Carolina Mall has been a transformative part of Vigueur’s journey, and I’m so grateful for the connections, opportunities, and growth this chapter has brought. You — our incredible customers — have played such a pivotal role in making this experience unforgettable and instrumental in expanding Vigueur in ways I could have only dreamed of.
A Decision Rooted in Growth
Interestingly, many of you that've shopped with us in this space, have casually shared/offered insight that Vigueur would shine in other spaces. Your kind words and encouragement over the past few months gave me the clarity and confidence to take this step. It’s a bittersweet moment, but one I know is the right move with brick-and-mortar remaining in Vigueur’s future.
What’s Next for Vigueur?
I see so clearly why a part of this opportunity crossed my path — not only to grow Vigueur but also to connect me with the incredible Ashley Cummings, owner of Busy Bee Couture, who has become like family to me. Her unwavering support throughout this process has been invaluable, and I’m thrilled to share that you can still shop Vigueur at Busy Bee Couture, right here at the Carolina Mall!
Here’s what you can expect moving forward:
- Vigueur’s New Home for now: Find a curated collection of Vigueur products inside Busy Bee Couture. It’s the same style and quality you love, just in a fresh new setup.
- E-Commerce is Still Thriving: For those who love the convenience of shopping online, we're taking orders, as usual.
- Pop-Ups and Candle Workshops: Stay tuned for dates and announcements — we have exciting plans to bring our community together for in-person events!
- Connecting with YOU: I’ll still be visiting the store weekly to see my wonderful customers because you are the heart of Vigueur, and I want to stay connected.
A Heartfelt Thank You
This is more than a business move — it’s the next step in a journey I’ve been so fortunate to share with all of you. Your unwavering support has been instrumental in Vigueur’s growth, and I’m endlessly grateful for the memories we’ve made together.
This isn’t goodbye; it’s just a pivot. Thank you for being part of this journey and for trusting me to keep bringing you the quality, connection, and creativity that defines Vigueur.
Cheers to the next chapter!
With gratitude,
Lee